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The January Esusu Product Snapshot

Welcome to January’s Product snapshot. For this month, we’re highlighting all the exciting new Esusu releases & events for property owners and managers from December and January as we get caught up from the new year. We’re still sending out small bites of our new releases through email, but now you can catch up on all the details in this monthly blog!

We’ll be highlighting new products, feature updates, Esusu Communities, partners and more from the previous months. Got something interesting for us to spotlight? Feel free to reach out to marketing@esusu.org and put it on our radar!

The Esusuverse

Esusu Acquires Celeri to Revolutionize Fraud Prevention in Housing

Esusu has acquired Celeri! We're working to prevent fraud in the residential real estate industry

In today’s multifamily housing market, fraud is on the rise. One in 10 rental applicants submits false documents, and 93% of property managers report fraud incidents in the last year. That’s why we’re proud to announce our acquisition of Celeri, a leading AI-powered fraud prevention software provider for the residential real estate industry. This partnership marks a leap forward, equipping property owners with advanced tools to combat rental fraud and creating fairer housing opportunities for working families.

Read more about the acquisition

Join Our Real Estate Insights Webinar

We’re excited to present a webinar for Real Estate Insights powered by Potomac X Lafayette Square. Tune in on February 20, 2024 at 4pm ET for insights from the Lafayette Square CEO, Damien Dwin and our own Wemimo Abbey. Additionally, we’ll be hosting speakers and data from partners like Comunidad. 

Sign up for the webinar

Product Updates

New Renter PII Reports in the Esusu Dashboard

Esusu can help you identify which renters are missing critical information like telephone numbers, SSN, and date of birth.

The PII Gap Report is a new feature in the Esusu Dashboard that helps property managers maximize resident credit reporting by identifying residents missing crucial information.

This report provides a downloadable file with details of residents missing their Social Security Number (SSN) or Date of Birth (DOB). These details are essential for accurate credit reporting because they:

  • Link a resident’s rental payments to their credit history.
  • Prevent identity fraud.
  • Ensure the resident’s credit history is reported to credit bureaus.

By providing missing SSNs and DOBs in your Property Management System, you can ensure that Esusu can include all residents in credit reporting, helping them build a positive credit history.

Want to see this feature in your dashboard, and don’t yet? Reach out to your account manager today!

Access the dashboard

New Lafayette Square X Potomac Features in the Marketplace

Esusu and Lafayatte Square are working together to bring actionable place-based data to property owners and managers

Esusu has partnered with Potomac X Lafayette Square to bring you powerful, socioeconomic insights on your properties through its place-based analytics platform. This data platform shows economic challenges facing a region to help you understand the challenges you and your tenants are facing. See valuable regional insights such as residents’ median income and homeownership rates, or upload data to see an analysis of your portfolio. The team at Lafayette Square has recently released brand new features for property owners and managers.

  • Real Estate Housing Tab: See data insights for owner vs renter-occupied units. In addition, view housing under or over supply statistics since 2011.
  • Real Estate Affordability Tab: View home ownership rates, median rent and home values, mortgage stats, housing burden metrics, affordability stats by income level, and more. 
  • Custom Report Functionality: Customize your own page with your favorite charts and graphs
  • Worker Solutions® Benefits Assessment: Upload portfolio company workforce data to see a detailed snapshot of the employee workforce, and an assessment of the medical and retirement benefits uptake (additional access required)
  • Worker Solutions® Turnover Module: View analyses on the cost of turnover of a company vs the industry benchmark, and see insights into future predictions and recommendations (additional access required)

Resources for Your Residents

Supporting our LA Communities

Esusu is working with partners and industry contacts to provide relief for LA fire victims.

Housing on Merit

Housing on Merit, a Los Angeles-based affordable housing nonprofit, is urgently seeking help to house essential workers displaced by the recent devastating LA wildfires. If you are a property owner or operator with vacant units and are willing to assist during this critical time, please contact Daniel Rubin at (707) 299-9397. Your support can make a meaningful difference for those in need. 

Operation Hope

Our partner Operation HOPE, is working with FEMA and the Red Cross to provide financial recovery assistance. Renters can reach out to the HOPE Inside Disaster team by calling 888-388-HOPE, or they can click here to connect with a recovery coach and find additional resources.

Giving to foundations & resources supporting the community

Many organizations and local businesses in the LA area are currently supporting the community. You can donate or volunteer to these organizations during this time of crisis. Check out several resources below to see how you can help:

Free tax filing in the Esusu Tax Hub

This year Esusu is launching a dedicated Tax Hub for tax filing and year-round tax estimation, powered by april. 

Tax filing will be free for all renters in Esusu Communities, helping avoid hidden fees or upsells. We know that many renters are uncertain about whether they’ll get a refund or owe taxes, so the Tax Hub also has an Estimator to predict how big a renter’s refund could be. Renters will also get a maximum refund guarantee, an AI-powered experience that reduces the number of questions required, and provides seamless document upload.

Renters will be able to access the Tax Hub in the Esusu app or via web in the Resident Portal, starting early February. Please share the flyer with your renters. 

Operation Hope Monthly Workshop Schedule

Workshops with Operation Hope are free for any renters in Esusu Communities. Encourage renters to take advantage of workshops or 1:1 expert coaching. 

February Workshops

  • Setting Financial Goals – Wed, 02/05/2025, 2:00 PM ET
  • Banking 101 – Thu, 02/06/2025, 2:00 PM ET
  • Building Strong Credit – Tue, 02/11/2025, 6:00 PM ET
  • Avoiding Scams – Wed, 02/12/2025, 11:00 AM ET
  • Budgeting & Saving – Thu, 02/13/2025, 6:00 PM ET
Share February workshops with your residents